Director, Market Development, Sample Prep

Company: Thermo Fisher Scientific Inc.
Location: Carlsbad
Posted on: March 27, 2025

Job Description:

Work ScheduleStandard (Mon-Fri)Environmental ConditionsOfficeJob DescriptionThermo Fisher Scientific Inc. is the world leader in serving science, with annual revenue exceeding $40 billion. Our Mission is to enable our customers to make the world healthier, cleaner and safer. Whether our customers are accelerating life sciences research, solving complex analytical challenges, improving patient diagnostics and therapies or increasing efficiency in their laboratories, we are here to support them.Our team of more than 100,000 colleagues delivers an unrivaled combination of innovative technologies, purchasing convenience and pharmaceutical services through our industry-leading brands, including Thermo Scientific, Applied Biosystems, Invitrogen, Fisher Scientific, Unity Lab Services, Patheon and PPD. For more information, please visit www.thermofisher.com.The Biosciences Division (BID) within the Life Sciences Solutions Group (LSG), includes the Sample Prep, Cell Biology, Molecular Biology, and Protein and Cell Analysis business units. BID offers a unique combination of technologies, products, services and capabilities to provide unparalleled customer support. Our heritage of innovation enables our customers to accelerate science.How will you make an impact:As the Director, Market Development for the Sample Prep business unit, you will lead a team of marketing professionals responsible for demand generation across multiple business segments inclusive of both product and OEM revenue streams. You will define and implement the marketing strategy encompassing campaign development, digital marketing, channel optimization, segmentation and new product launches while partnering with business, marketing and commercial leaders across Sample Prep, BID and LSG to drive broad impact.What will you do?

• Go-to-Market Strategy: Implement go-to-market strategy in partnership with business segment leaders to support growth initiatives.
• Demand Generation: Drive demand for product and OEM offering through all channels (e.g. Direct, Fisher, eCommerce) demonstrating KPI leadership to measure impact.
• Product Launch Execution: Collaborate with product management to develop and implement high impact launch plans for new products and workflow solutions.
• Campaign Development: Deploy over-arching marketing campaigns to position workflow solutions to target customer segments to accelerate product adoption.
• Digital Marketing: Leverage digital solutions (e.g. SEM/SEO, social, agentic AI) to accelerate run-rate growth.
• Customer Insights: Leverage customer feedback and voice of sales to advise roadmaps, application development, and marketing strategies.
• Commercial Enablement: Partner with regional marketing and commercial operations to support channel activation, bolster product proficiency, and increase commercial engagement.
• Collaboration: Partner on cross-divisional initiatives to enhance awareness and demand in research, applied and clinical segments.
• Operational Excellence: Drive program execution and drive continuous improvement to ensure a return on marketing investments.
• Team Leadership: Build and lead a successful marketing team, fostering professional development and continuous learning.How will you get here:Education
  • Bachelor's degree in science or business; advanced degree preferred.Experience
    • 10+ years marketing experience in the life sciences industry with 5+ years of leading marketing teams.
    • Proven success in marketing strategy, digital marketing, and market development for a life sciences tool provider.
    • Strong interpersonal and communication skills with an ability to collaborate with a diverse set of partners.
    • Agility to operate effectively in a global, highly-matrixed environment with a focus on continuous improvement.
    • Customer Focus: Understand and address customer needs to enable their success.
    • Strategic Mentality: Develop and deploy strategy to drive both near and long-term business growth.
    • Outstanding Execution: Accountable to deliver on commitments and overcome challenges in a complex business environment.
    • Role Model Leadership: Build and develop impactful teams while fostering a culture of innovation and involvement.
    • Effective Collaboration: Drive cross-functional alignment of priorities and resources to deliver business outcomes.
    • Ability to travel up to 30% domestically and internationally.Our Mission is to enable our customers to make the world healthier, cleaner and safer. Watch as our colleagues explain 5 reasons to work with us. As one team of 100,000+ colleagues, we share a common set of values - Integrity, Intensity, Innovation and Involvement - working together to accelerate research, solve complex scientific challenges, drive technological innovation and support patients in need. #StartYourStory at Thermo Fisher Scientific, where diverse experiences, backgrounds and perspectives are valued.Apply today! Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.Compensation and BenefitsThe salary range estimated for this position based in California is $160,100.00-$240,125.00.This position may also be eligible to receive a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes:
      • A choice of national medical and dental plans, and a national vision plan, including health incentive programs.
      • Employee assistance and family support programs, including commuter benefits and tuition reimbursement.
      • At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy.
      • Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan.
      • Employees' Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount.For more information on our benefits, please visit:
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Keywords: Thermo Fisher Scientific Inc., Carlsbad , Director, Market Development, Sample Prep, Executive , Carlsbad, California